Permanent Liquid Hair Color ( Sallybeauty )

Wella Color Charm Permanent Liquid Hair Color: Comprehensive Product Details

Product Overview:

Wella Color Charm Permanent Liquid Hair Color is a professional-grade hair color that delivers vibrant, long-lasting results with exceptional gray coverage. Its liquid formula allows for easy mixing and application, providing predictable, true-to-tone color that resists fading. Whether you’re looking for a subtle change or a dramatic transformation, Wella Color Charm offers a wide range of shades to help you achieve your desired look at home.

Key Features & Benefits:

• Vibrant, Long-Lasting Color: Utilizes advanced dye technology to create rich, saturated color that lasts, keeping your hair looking vibrant between colorings.
• Exceptional Gray Coverage: Effectively covers even the most resistant gray hair, providing a uniform, natural-looking color from root to tip.
• Predictable, True-to-Tone Results: The reliable formula ensures consistent, predictable results, so you can achieve the exact color you envision.
• Versatile Application: Can be applied with either a bowl and brush or an applicator bottle, offering flexibility for different coloring techniques, including full head application, root touch-ups, and highlights.
• Extensive Shade Range: Features a vast selection of shades, encompassing natural tones, vibrant reds, rich browns, and cool blondes, allowing you to find the perfect color to match your style and preference.
• LiquiFuse Technology: Saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. ¹  
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Detailed Ingredient Highlights:

• Advanced Dye Technology: Provides long-lasting, fade-resistant color.
• Conditioning Agents: Helps to maintain hair’s softness and manageability during the coloring process.

Usage Instructions:

1. Perform a strand test 48 hours prior to full application to preview color results and check for any allergic reactions.
2. Mix Wella Color Charm Permanent Liquid Hair Color with Wella Color Charm developer according to the instructions provided in the product packaging. The mixing ratio is typically 1:2 (one part color to two parts developer).
3. Apply the mixture to dry, unwashed hair using either a bowl and brush or an applicator bottle.
4. Process for the recommended time, as stated in the instructions (usually 30-45 minutes).
5. Rinse thoroughly with cool water until the water runs clear.
6. Follow with a color-safe shampoo and conditioner.

Suitable For:

• Individuals seeking permanent hair color with long-lasting, vibrant results.
• Those looking for excellent gray coverage.
• Anyone who wants to achieve salon-quality hair color at home.
• Suitable for most hair types. It is recommended to perform a strand test before use.

Wella Color Charm Permanent Liquid Hair Color is a trusted choice for achieving beautiful, vibrant, and long-lasting color. Its reliable formula, extensive shade range, and ease of use make it a favorite for both at-home and professional use.